“运河新天地”坐落于德清新市古镇，项目总投资约9亿元，占地116亩，2024年开放，以运河文化为核心，规划商业、艺术、旅宿三大区，打造20余处文化景观。通过改造老厂房为艺术区、修复历史建筑、落地数字诗路体验馆活化遗产；引入洲际酒店及非遗商业街区，推动旅游经济与就业升级。项目以“保护+数字+文旅”模式，成为浙江“千年古镇”振兴标杆，展现传统与现代融合的发展路径。
承接过去，展望未来。盛和美设计以 “探古寻新” 为核心理念，为其打造江南运河生活艺术小镇。融合古镇风貌、历史底蕴与民俗风情，保留传统底色的同时，植入现代时尚文化，通过洁化、序化、艺术化实现旧城与水乡复兴。造型提取古建筑元素，以现代简约手法重构历史厚重感，形成新视觉艺术语言；色彩取古韵，融现代材质与视觉，提升街巷人文气质，激活古镇内在活力，让江南水乡的古老韵味与新时代艺术生活共生共融。

Located in Ancient Xinshi Town, Deqing, Canal New World is a project with a total investment of about 900 million yuan, covering an area of 116 mu. Opened in 2024, it takes canal culture as its core and plans three major zones—commercial, artistic, and hospitality—creating more than 20 cultural landscapes. By transforming old factories into artistic zones, restoring historical buildings, and launching the Digital Poetry Path Experience Hall, it activates heritage. The introduction of an InterContinental Hotel and an intangible cultural heritage (ICH) commercial block drives the upgrading of tourism economy and employment. Adopting the model of "protection + digitalization + cultural tourism," the project has become a benchmark for the revitalization of Zhejiang's "thousand-year-old ancient towns," demonstrating a development path of integrating tradition and modernity.
Connecting the past and envisioning the future, SHM Design takes "Exploring Antiquity and Seeking Novelty" as the core concept to create a Jiangnan canal lifestyle art town. Integrating the features of the ancient town, historical heritage, and folk customs, it retains the traditional essence while implanting modern fashion culture. Through purification, order optimization, and artistic enhancement, it achieves the revitalization of the old city and water town. Extracting architectural elements from ancient buildings, it reconstructs historical profundity with modern minimalist techniques, forming a new visual art language. By combining ancient charm in color with modern materials and visuals, it elevates the humanistic temperament of streets, activates the inner vitality of the ancient town, and allows the ancient charm of the Jiangnan water town to coexist and integrate with artistic life in the new era.