余杭区第一人民医院位于良渚街道，是一家集医疗、急救、康复、预防、保健为一体的三级综合性医院。医院建筑秉承现代化、人性化理念，整体导视系统设计兼顾功能性与环境融合。
导视方案设计注重功能实用与地域文化相结合。色彩上，室外以灰白色为主，搭配良渚文化印象色米黄与棕色，突出指引清晰性；室内延续相同色调，营造温馨舒适的就医氛围。图形设计提取良渚神人兽面纹作为辅助元素，牌体造型融入玉琮形态，通过灵活组合实现导向明确、与文化意境和谐统一的效果，既强化医院亲和力，也彰显地方文化特色。

The First People's Hospital of Yuhang District is located in Liangzhu Sub-district. It is a Grade III comprehensive hospital integrating medical treatment, emergency care, rehabilitation, disease prevention and health care. Adhering to the concepts of modernization and humanization in its architectural design, the hospital’s overall wayfinding system strikes a balance between functionality and integration with the surrounding environment.
The wayfinding design scheme focuses on combining practical functionality with regional culture. In terms of color, the outdoor areas adopt off-white as the main color, paired with beige and brown—the representative colors of Liangzhu culture—to enhance the clarity of guidance. The same color palette is extended to the indoor spaces, creating a warm and comfortable medical environment. For graphic design, the Liangzhu deity-beast pattern is extracted as a secondary element, and the shape of the jade cong (a traditional Liangzhu jade artifact) is integrated into the signage structure. Through flexible combination, the design achieves clear guidance and harmonious unity with the cultural artistic conception. It not only strengthens the hospital’s affinity, but also highlights the local cultural characteristics.