南京雨花台区形象

Image of Yuhuatai District, Nanjing

一、以“梅花”为形骨:雨花台区历史悠久,传说古时高僧讲座,落花如雨而得名。我们以南京市花“梅花”为形,因梅开百花之先,独天下而春,有一种饱经沧桑而不屈的阳刚之美,象征不惧艰难、坚韧不拔的精神,寓意雨花台区在岁月的长河中,酝酿出了独属自身的气质与韵味。二、以“科技”为助力:雨花台区作为中国第一软件产业基地,我们将充满科技感的旋转放射线塑造成花瓣造型,渐变的蓝色内蕴科技之美,射线向外,寓意雨花台区科技产业的蓬勃发展。三是以“纪念碑”为象征:我们将雨花台区最具代表性雨花台烈士纪念碑地标融入其中,表达人民既缅怀革命先烈,但也不沉浸过去悲痛,继往开来创造美好生活的愿景。

1.Take "plum blossom" as the shape of bone: Yuhuatai District has a long history. It is said that the ancient eminent monk gave a lecture, and the falling flowers are like rain. We take the flower "plum blossom" of Nanjing as the shape, because the plum blossom is the first of all flowers, it is unique in the world and spring. It has a strong and unyielding beauty, which symbolizes the spirit of not afraid of hardship and perseverance. It means that Yuhuatai District has brewed its own temperament and charm in the long river of years. 2. With the help of "science and technology": as the first software industry base in China, Yuhuatai District will create a petal shape with a sense of science and technology. The gradual blue color contains the beauty of science and technology. The outward ray means the vigorous development of science and technology industry in Yuhuatai District. 3. "monument" as a symbol: we integrate the most representative monument landmark of Yuhuatai Martyrs in Yuhuatai District to express the people's vision of not only remembering the revolutionary martyrs, but also not immersing themselves in the past grief, carrying forward the past and creating a better life.

导视标识设计 / 品牌形象设计 - 城市公共 - 江苏南京

 

 

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